Journalism Experience
Commerce Editor, Trusted Media Brands
Pitch, write, and edit commerce content spanning best lists, sales/deals, product reviews, gift guides, product roundups, and retailer comparisons
Strategize, create, and publish sponsored commerce content
Produce shopping videos for Taste of Home’s social channels
Conceptualize and publish first party affiliate emails
Analyze performance data to inform opportunities and trends
Newsletter Editor, YPulse
Wrote, edited, and published YPulse's daily newsletter
Wrote 2-3 articles per week for ypulse.com
Researched and reported viral trends
Analyzed behavioral data covering Gen Z and Millennials
Social Media Editor, Cosmos Corporation
Managed social media channels for three pet brands
Built relationships with influencers and brands in the pet industry
Organized deliverables for brand websites and e-commerce channels
Editorial Apprentice,
Better Homes & Gardens
Wrote and copy edited original stories for the Life, Home, and I Did It! verticals
Researched home and lifestyle trends
Supported administrative tasks by updating the editorial calendar and organizing meeting materials